For investors
Flip it, or BRRRR it? Let's look at the math.
Two of the most-searched strategies in North Texas, and the one thing the loan-company blog posts never show you: what the numbers actually look like here right now. Here they are, dated and sourced, with where each one works.
Where I stand before we start
Almost every page you'll read on this is written by someone who wants to sell you a loan. This one is written to tell you when a deal doesn't work.
Two ways, one house
The same rehab, two different exits
Both strategies start the same way: buy a house that needs work and fix it. What changes is the ending, and both live or die on the same number, what you pay going in. Below is what each one really costs and earns in this market, and where I see people get hurt.
- Fix-and-flip
- Sell the finished house for a one-time gain, then start over.
- BRRRR
- Rent it, refinance, pull most of your cash back out, and repeat.
I am a REALTOR®, not a financial, tax or lending advisor. Nothing here is a promise of profit, rent or appreciation. Every figure is a time-bound snapshot from mid-2026, gathered from the sources named at the bottom, and the investment decision stays yours.
Strategy one
Fix-and-flip: one house, one payday
The whole strategy hangs on the 70% rule, and it is worth understanding why. You take what the house will sell for once it's fixed, the after-repair value, multiply it by 0.70, and subtract your repair budget. That's roughly the most you can pay. People assume the other 30% is profit. It isn't. It has to absorb your buying costs, the loan interest while you hold it, the taxes and insurance for the five or so months you own it, and the commissions and closing when you sell. What's left, if your two estimates held, is closer to fifteen or twenty percent of the after-repair value.
- Average DFW purchase price
- $418,856
- Average resale after the flip
- $437,003
- Gross spread before any costs
- ~$18,147roughly 4.3%
And rehab, holding costs and commissions still come out of that spread. On the average deal, there isn't much left to be wrong about.
ATTOM Q1-2026 Home Flipping Report, Dallas-Fort Worth.
That roughly 4.3% gross spread was one of the thinnest of any large metro in the country that quarter. It doesn't mean flipping is finished in North Texas. It means the margin for error is small, so the flips that work are the ones bought clearly under market with a repair budget that actually holds. The ways I watch people lose money are the same every time: they overpay because they fell for the house, they guess low on the rehab and find the expensive problems after closing, or the market cools during the hold and the resale number they counted on quietly drops. Buying right is most of the job, and reading comps is mine.
The other path
Keep it instead of selling it
A finished rehab doesn't have to become a sale. BRRRR is the strategy that turns it into a rental you own and a check you get most of your cash back from.
Strategy two
BRRRR: buy it, fix it, rent it, pull your money back out
Buy, rehab, rent, refinance, repeat. You buy and fix the house with short-term or hard money, get it rented, then refinance into a longer-term loan, usually up to about 75% of the new appraised value, to pay off the short-term debt and recover your cash. Most investors use a DSCR loan for that refinance because it qualifies on the rent covering the payment rather than on your paycheck. Those rates were running roughly in the mid-6 to 9 percent range as of mid-2026, and they move week to week, so treat any number you hear as a starting point to verify.
The reason people love BRRRR is the idea of getting all your money back and owning the house for nothing. It happens, but it's the exception. Most deals in 2026 leave somewhere around $15,000 to $35,000 of your cash in the property after the refinance. A true zero-left deal needs you to have bought far enough under market that the appraisal covers everything, and those are hard to find. The bigger local catch is the rent.
- Median Sherman house
- ~ high $280,000s
- Typical 3-bedroom rent
- ~ $1,600s / mo
- Rent as a share of price
- ~ 0.55%the 1% rule wants 1%
At retail prices, Sherman-area rents land closer to half a percent than the one percent investors use as a floor. The area isn't the problem. It means BRRRR here only pencils if you buy under market and force the value, not if you pay retail and hope the rent carries it.
Median price and rent, roughly, mid-2026 (Redfin / Rentometer-range). Verify against a live listing before you model a deal.
For a worked example in one of these markets, my Sherman rental-investment breakdown runs the numbers on a single deal end to end.
What Texas does to the math
Two line items out-of-state investors underestimate
Texas property taxes run high, averaging an effective rate around 1.58% statewide, and the homestead exemption that trims a homeowner's bill does nothing for a rental, so an investment property is taxed on its full assessed value. Home insurance here is the most expensive in the country, commonly around $4,000 a year on a $300,000 home, and a landlord policy prices differently again. Put both lines into your pro forma at their true numbers, not a placeholder. The counterweight is that Texas has no state income tax, which is a big part of why out-of-state money keeps coming here. If your tax assessment comes in high, my property-tax protest guide covers how to fight it, because that line matters to every deal.
Both strategies come down to one number: what you pay going in.
The purchase price and the after-repair comps decide whether either one works. That read is what I bring to the table, before you write the offer, not after.
Which one fits you
A quick way to tell them apart
A flip fits when
You want a one-time gain, you have a repair budget and a crew you trust, and you can read, or lean on someone who can, a resale value you'd bet on. The risk is the thin margin: a wrong number on either the rehab or the resale, or a market that softens during the hold, can erase the whole gain. It rewards discipline on the buy.
BRRRR fits when
You're building a portfolio and want to recycle the same cash across several houses, you can buy under market and force the appraised value up, and the rent supports the refinance. The risk is capital getting stuck, a refinance appraisal coming in low, and rent-to-price weakness in the affordable submarkets where the price looks best.
Related
More on investing here
This page sits inside my North Texas investor guide, where I lay out how I work acquisitions as a peer. For a single market run end to end, see the Sherman rental breakdown. If you're moving here to invest, my relocation guide covers buying from out of state, and the property-tax guide covers keeping that line in check.
Common questions
Fix-and-flip and BRRRR questions
What's the difference between fix-and-flip and BRRRR?
A fix-and-flip is one house and one payday: you buy a place that needs work, renovate it, and sell it for a gain, then you are out and looking for the next one. BRRRR stands for buy, rehab, rent, refinance, repeat. Instead of selling, you rent the finished house, refinance to pull most of your original cash back out, and roll that cash into the next property while keeping the first as a long-term rental. A flip turns your money over once for a lump sum; BRRRR is a way to build a portfolio without needing fresh cash for every deal.
Is fix-and-flip or BRRRR better for a beginner in North Texas?
Neither is easy right now, and anyone who tells you otherwise is selling you something. Flips in Dallas-Fort Worth are running on very thin margins, so a first-timer who misreads the after-repair value or under-budgets the rehab can wipe out the whole gain. BRRRR asks less of your timing but more of your buy: the rents in most affordable North Texas submarkets do not cover the purchase at retail prices, so the deal only works if you buy well below market. For a first deal, the safer path is usually the one where you have the most margin for error, and that comes down to buying right. That is the part I can actually help you get correct, because it is comps and market reads, which is my job.
How much money do you need to start a BRRRR deal?
More than the marketing suggests. Most BRRRR deals in 2026 leave roughly $15,000 to $35,000 of your cash stuck in the property after the refinance, on top of what you spend on the purchase and rehab up front while you wait to season the loan. The pitch of a true no-money-left deal does happen, but it needs you to buy far enough under market that the refinance appraisal covers everything, and those are difficult to find. Budget as if some of your capital will stay in the deal, and treat a full cash-out as the exception, not the plan.
What is the 70% rule in house flipping?
It is a quick sanity check on your top offer. You take the after-repair value, which is what the house will sell for once it is fixed, multiply it by 0.70, and subtract your repair budget. That number is roughly the most you can pay and still leave room to make money. The 30% you are holding back is not profit. It has to cover your buying costs, the loan interest and points while you own it, the taxes and insurance during the hold, and the agent and closing costs when you sell. After all of that, the actual target profit is closer to fifteen to twenty percent of the after-repair value, and only if your two estimates were right.
Do flips still make money in Dallas-Fort Worth in 2026?
Some do, but the average has gotten tight. ATTOM's early-2026 numbers put the typical Dallas-Fort Worth flip at about $418,900 in and about $437,000 back out, which is roughly $18,000 of gross spread, or about 4.3 percent, before you subtract a dollar of rehab, holding cost or commission. That was one of the thinnest margins of any big metro in the country that quarter. It does not mean flipping is dead here. It means the room for error is small, so the deals that work are the ones bought clearly under market with a repair budget that holds. Buying right is doing almost all of the work.
Does the 1% rule work in Sherman or Denison?
Usually not at retail prices, and it is better to know that going in. The 1% rule says a rental's monthly rent should be about one percent of the price you paid. With a median Sherman house around the high $280,000s and a typical three-bedroom renting somewhere in the $1,600s as of mid-2026, you are closer to half a percent than one percent. That does not make the area a bad place to invest. It means the rent-to-price math only works if you buy below market, force value with a rehab, or hold for appreciation and tax reasons rather than day-one cash flow. I keep current numbers on these submarkets so you are working from this quarter's reality, not a rule of thumb.
What is a DSCR loan and how does the BRRRR refinance work?
A DSCR loan is an investment-property loan that qualifies on the property's rent covering its own payment rather than on your personal income, which is why investors lean on it. In a BRRRR, you typically buy and rehab with short-term or hard money, get the house rented, then refinance into longer-term financing, usually up to about 75 percent of the new appraised value, to pay off the short-term loan and pull your cash back out. DSCR rates were running roughly in the mid-6 to 9 percent range as of mid-2026 depending on your down payment and the property's numbers, and they move constantly, so treat any rate you hear as a starting point to verify, not a quote. I am a REALTOR®, not a lender, so I will point you to real financing numbers rather than guess them for you.
How do Texas property taxes and insurance affect an investment deal?
They are two of the biggest line items on a Texas rental, and they are easy to underestimate if you are coming from another state. Property taxes here run high, with an effective rate averaging around 1.58 percent statewide, and the homestead exemption that lowers a homeowner's bill does not apply to a rental, so an investment property is taxed on its full assessed value. Home insurance in Texas is the most expensive in the country, commonly around $4,000 a year on a $300,000 home, and landlord policies price differently again. The offset is that Texas has no state income tax, which is part of why out-of-state investors look here. Run both the tax and insurance lines at their true numbers in your pro forma, and if your assessment looks high, my property-tax protest guide walks through how to push back on it.
Have a deal in mind?
Send me an address. I'll run the real numbers.
Whether you're weighing a flip or a BRRRR, the answer starts with accurate comps and a resale value you can trust. That's the part I do. Tell me the property and your model, and I'll tell you plainly whether the numbers work.
Figures current as of mid-2026 and stated roughly. Flip averages: ATTOM Q1-2026 Home Flipping Report (Dallas-Fort Worth). Sherman price and rent: Redfin and public rent-report ranges, mid-2026. DSCR rates: lender rate sheets, mid-2026, which change constantly. Texas property-tax and insurance figures: statewide 2026 averages. Numbers move, so treat every one as a starting point to confirm against a live deal, not a quote or a forecast. Nychole Baxter is a licensed REALTOR® (Real Broker, LLC), not a financial, tax or lending advisor.